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MOUTH-TO-MOUTH
It's still the best way to get the word out
How do you find out about the best restaurant in town? You ask your friends.
What about the best movie? You read the reviews from the critics.
The same thing is true with books. One way to find out is to ask the clerks at your local
bookstore. Or you can go to online bookstores. But there is another way to find reviews. In this day and age of online everything,
there are lots of websites that are devoted strictly to reviewing books. They can give you what you are looking for, whether
you are a reader who is simply looking for a good read and you don't want the same top 10 from the New York Times every week
or if you are an author and you want to get your book noticed by the largest number of people, here are three of my favorite
places for reviews.
WHEN YOU HAVE TO HAVE IT--NOW!
Have you ever been faced with a deadline or you have
this great idea that you just know will disappear from your brain if you don't get it transferred to your computer right away?
And when you turn on the machine, you get a big blue screen, or it won't open, or... Well, you know. We've all been there
at one time or another.
The help is just as close as your phone. (It obviously
won't help to try to reach this guy on the computer if your computer isn't co-operating anyway!) While you still can get there,
go directly to http://computersfixedcheap.tripod.com .
Do not pass "go." Do not collect $200.
Yes,
his name is Ron Berry, and he knows his stuff. And like his url, he is cheap--and he's worth every penny he charges. He's
come to my rescue more than once. Write his phone number on a paper and hang it up by your computer. Or if you have a photographic
memory, make sure you have it imbedded in your brain. If all else fails, just put it on your phone memory so you can just
hit "7" or "9" or wherever you choose. This information is so valuable that it just might preserve your sanity. But then,
I'm a writer too. I know that very few of us had much of that to start with.

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| Keep It Simple, Silly. Just click on the banner to find him. |
| SOS! for Authors--7th place |

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HELP IS
ON THE WAY!
Described as the "author's one-stop shopping mall," SOS! for Authors is here to help you with your marketing needs.
MARKETING TIP OF THE WEEK
5 Ways to market your business with postcards:
1. Provide customers with promotional postcards
they can hand out to friends. 2. Put your best offer on a postcard and send it out to customers and prospects.
3. Mail postcards out on a frequent basis to your target audience. 4. Make sure you convey your brand identity
consistently. 5. Keep your messages clear and simple to understand.
Once you have digested this information,
go to http://www.vistaprint.com and order yourself some really great postcards. Once you place that original order, you'll get a lot
of free offers, including 100 free postcards quite often.

QUESTION OF THE WEEK:
I'd like to break into the magazine market, but how do I know which magazines "fit" my writing?
The best way to scope out which magazines work for you is to go to your local magazine outlet and pick out the ones that
appeal to you as a reader. Study it carefully. Then figure out what angle you can offer them that is a bit different, but
still fits with their format and area of interest. Don't ever suggest an article that is almost identical to one you read
in the latest issue.
Then write your pitch to the editor. Make sure you check the spelling of the editor and to see which one handles the
type of article you are proposing.
The best tip I can offer: be sure to refer to one specific article in the issue that you really liked. Editors are people,
too. Flatter will get you--well, maybe a foot in the door!
| AUTUMN by K.Joel Smith/(c)2002 |
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ILLUSTRATOR AVAILABLE
Whether your needs are for a children's book, technical drawings or a just-plain fun cartoon, this talented young illustrator
is available for all authors. Why should you give him a try? Well, first of all, because he is very good. Second, his rates
are very affordable. Third, he just happens to be my son, so of course he's great! Or, if you are looking for a new original
painting for your home or for a gift, the above is just a sample. For more of his paintings, click on the picture
above. For more information contact him at kjoel_arts@yahoo.com
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